This episode of “Entering into 100 Beautiful Villages” will introduce you a mysterious and special guest. He is from a faraway place. Featuring a suntanned face and a burly figure, he is a steely Khampas man with exceptional stories and experiences. He is Sina Dingzhu, General Manager of Yunnan Shangri-La Bala Gezong Ecotourism Development Co., Ltd.

Sina Dingzhu was born in Bala Village of Bala Gezong. Historically, Bala Village is a byword for seclusion and backwardness, and it has no electricity, no telecommunication, no highway, and the only passage connecting it to the outside world is the post road on the cliff. Bala Village is one of the most "far-fetched village" in Shangri-La County, where people lived an extremely hard life. Cherishing a longing for good life, Sina Dingzhu left the mountains in his hometown to make a living. Before that, he had never worn a pair of shoes. After many years of struggle and rises and falls in the business circle, Sina Dingzhu. However, he hadn’t forgotten that people in his hometown still lived a impoverished and straitened life. As a determined, pragmatic and dutiful man cherishing a dream of developing his hometown, he gave up his comfortable city life without hesitation and returned to his hometown. He decided to bring the people in his hometown out of poverty through the development of tourism.

At the end of 1999, Sina Dingzhu established Shangri-La Bala Gezong Eco-tourism Development Co., Ltd., and began the development of the Shangri-La Grand Canyon一Bala Gezong Scenic Area from then on. What kind of difficulties did he encounter, what is the motivation that keeps him moving on and how deep are his devotion and affection towards the mountains and rivers in his hometown? How do people in Bala Village think of and evaluate this Khampas man? This episode will give you the answer.

On October 30th, 2013, Sina Dingzhu and the famous Tibetan singer Zhaxi Nima will guest in BTV's online documentary interview series "Entering into 100 Beautiful Villages." Please stay tuned!